DICK'S Sporting Goods Announces Grand Opening Celebration in Daly City, CA

March 24, 2014

PITTSBURGH, March 24, 2014 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S. based full-line omni-channel sporting goods retailer, invites the community of Daly City, California to their three-day grand opening. The celebration runs Friday, April 4 through Sunday, April 6 at the retailer's new Serramonte Mall location (64 Serramonte Center). Special extended store hours will be in effect all weekend. Store opens at 8:00 a.m. Friday and Saturday and 9:00 a.m. Sunday.  

Throughout the weekend, DICK'S will host a variety of giveaways, including a free Under Armour Tech™ T-shirt for the first 100 people in line on Friday and a free Mystery Gift Card from $5 to $500 for the first 100 adults in line on Saturday and Sunday. Guests who get in line early will receive their unique combination for a chance to open the DICK'S Sporting Goods Gift Locker at 7:45 a.m. on Friday and Saturday and 8:45 a.m. on Sunday.*  

On Saturday, San Francisco running back Frank Gore will make an in-store appearance from 1:00 p.m. to 3:00 p.m.** During his eight-year career with the San Francisco 49ers, Gore has been selected to five Pro Bowls and is the 49ers all-time leader in rushing touchdowns.

"We look forward to opening our new DICK'S Sporting Goods in Daly City and becoming part of the community," said Lauren Hobart, Senior Vice President & Chief Marketing Officer, DICK'S Sporting Goods. "We want to serve athletes of all ages in Daly City by providing the equipment they need to help them excel."

The new location will be the retailer's 33rd store in the state of California and its 563rd nationwide. The new store will offer over 40 in-store services performed by DICK'S certified PROS in sports and outdoor specialties such as golf, bike, fishing and team sports.   

Visit www.DICKS.com/DalyCity for more details.

*NO PURCHASE NECESSARY. Purchase does not improve chance of winning. Limit one t-shirt, mystery gift card and/or gift locker combination per person, per day. Must be 18+ for gift card and gift locker promotions. See store for details.

**Beginning at 8AM ­­­local time, 400 wristbands will be distributed on a first-come, first-served basis on the day of event only.  Limit one wristband and one autograph per person.  Fans must have a wristband and must be in the Special Appearance line by 1PM to receive an autograph. See store for details.

About DICK'S Sporting Goods, Inc.
DICK'S Sporting Goods, Inc. is an authentic full-line sports and fitness specialty omni-channel retailer offering a broad assortment of high quality, competitively-priced brand name sporting goods equipment, apparel and footwear in a specialty store environment. The Company also owns and operates Golf Galaxy, LLC, a golf specialty retailer.  As of February 1, 2014, the Company operated over 550 DICK'S Sporting Goods stores in 46 states, 79 Golf Galaxy stores in 29 states and eCommerce websites and catalog operations for DICK'S Sporting Goods and Golf Galaxy.

Contact:
DICK'S Sporting Goods 
press@dcsg.com

SOURCE DICK'S Sporting Goods